Landfolk makes first acquisition, expanding into Italy

A major step towards Landfolk’s vision of creating exceptional holiday home experiences across Europe.

Landfolk, the company known for its handpicked selection of premium holiday homes, is thrilled to announce its first-ever acquisition. By acquiring Danitalia.com, a trusted player in the Italian holiday home market, Landfolk is bringing its mission of creating personal and authentic holiday experiences to one of Europe’s most sought-after travel destinations. With this acquisition, Landfolk is also welcoming Elisabeth Hjorth, founder of Danitalia, as the new Country Manager of Italy. Elisabeth brings decades of experience and deep local expertise that will ensure a seamless transition and strong foundation for Landfolk’s entry into Italy.

Italy: A natural next step

Italy has consistently been one of the most desired destinations for Landfolk’s guests, making it an obvious choice for the company’s first expansion outside Northern Europe. From the rolling hills of Tuscany to the vibrant coasts of Sicily, Italy offers the kind of unique and inspiring holiday homes that align perfectly with Landfolk’s values.

We’re delighted to welcome Danitalia to the Landfolk family and to take our first step into the Italian market. Italy has always been a dream destination for travelers, including our own guests, who have shown a clear interest in authentic and unique Italian homes. This acquisition not only brings Italy into our portfolio but also marks an exciting moment for Landfolk as we explore mergers and acquisitions as a strategic growth lever. Together with Elisabeth, we’re excited to build something extraordinary in Italy.

  • Christian Schwarz Lausten, CEO of Landfolk.

A shared vision

Danitalia’s strong local presence and history of curating unforgettable Italian stays align seamlessly with Landfolk’s dedication to exceptional service and unique holiday home rentals, making this acquisition a perfect match. By combining Danitalia’s deep local expertise with Landfolk’s commitment to quality, this acquisition marks an exciting new chapter for Landfolk.

I am incredibly excited to join Landfolk as Country Manager for Italy. Landfolk’s vision of building a community of hosts and guests who value quality and personality resonates deeply with the way we’ve always worked at Danitalia. I look forward to bringing the magic of Italy to more travelers while introducing our amazing Italian hosts to the Landfolk community.

  • Elisabeth Hjorth, founder of Danitalia.

Strengthening the Landfolk experience

This milestone acquisition expands Landfolk’s portfolio with more than 130 exceptional Italian holiday homes, offering guests access to stunning locations that have long been on their wish lists. Just in time for Christmas, guests will be able to view and book all the new Italian villas and homes on landfolk.com.

For media inquiries, please contact:

Cathrine K. Reimann

Co-founder & Head of PR

cathrine@landfolk.com

+45 2988 5303

Julia Hagensby Nygaard
Skrevet af Julia Hagensby Nygaarddecember 2024

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