What is Landfolk?

Learn more about Landfolk and our story of how we got to where we are today.

Landfolk is one of Denmark's most ambitious startups. Our mission is to help people get out of town. Closer to nature and each other.

We do that by finding and handpicking the most wonderful and unique holiday homes every day. We believe aesthetics, quality, scenic locations and personality are important parts of any vacation and getaway.

Not only are our holiday homes places you would not otherwise have access to. Our ambition is also to make it the most delightful experience to find and book them on our platform.

At the same time, we create a community for our hosts, where we make it easy, fun and inspiring to be a holiday home owner.

The (very short) story of Landfolk, so far …

February 2021

Founded in Aarhus, Denmark

Landfolk was founded on 1 February 2021 by seven former colleagues from Airbnb. The idea was born out of a love for vacationing in holiday homes, but also the personal frustration of what a tedious and uninspiring experience it more often than not was to find and book a unique holiday home.

June 2021

100 holiday homes live

Landfolk would never be where it is today if not for our first brave hosts. We owe so much to them for their trust and willingness to join Landfolk even before there was a platform.

August 2021

We move into the Landfolk HQ

Every great startup story begins in a basement or garage, right? Ours did too, so it was a game changer when we moved into a real office in the old and newly renovated Sct. Joseph’s Hospital in one of the oldest and most beautiful neighborhoods of Aarhus.

October 2021

Our launch in Germany

Going live with our platform in the German language was a big milestone. We believe travel is changing across the globe and we want to help a new generation of city dwellers to reconnect with the people they love in beautiful surroundings and bring them closer to nature.

March 2022

We receive a big investment

Our first investment is a great validation of Landfolk’s vision to build the world’s most preferred hospitality brand of second homes. It gave us bigger wings to fulfill our ambitious goals with a 25 people strong team!

June 2022

500 summer houses

We can’t do it without our fantastic hosts and that’s why our celebration of 500 holiday home owners deserves a place in our history book. 500 families trusting us with their second homes – that’s amazing!

August 2022

Summer House Makeovers

Our very first (and maybe not last?) film production! We’re ambitious, and we couldn’t stop dreaming about giving a summer house makeover to someone. Together with Karup Design, two DIY teams, two summer houses with potential, and in only three days Summer House Makeovers was born.

November 2022

Hei Norge!

For the first time ever, we were thrilled to welcome Norwegian hosts into our community and make it possible for guests to get even further out of town. Launching our first market outside Denmark was a huge step for us.

February 2023

Guten tag, Germany!

We launched our site in German back in October 2021, and our excitement for Germany has since been growing like their beautiful forests. Happy to see so many German hosts embrace the idea of sharing their holiday homes with lovely guests from around the world.

March 2023

We raise €3.8 millions from SEED Capital

This investment puts wind in our sails to grow our community of handpicked gems especially in Norway and Germany, where we’ve recently launched. Our dream of becoming the best digital platform for finding and sharing one-of-a-kind holiday homes continues.

October 2023

Hejsan Sweden

In October 2023, we proudly welcomed our first Swedish hosts to join our Landfolk family. From the cutest red holiday homes to cabins with a view of the Swedish archipelagos, our Swedish homes have added so much charm to our Landfolk collection.

July 2024

New investment for expansion

With our Series A investment of €10.3 million, we’re ready to look way beyond the beautiful holiday homes of Scandinavia and Germany and give fuel to our global expansion. We look forward to venturing further together with EIFO, SEED Capital and Heartland.

3 reasons to choose a Landfolk holiday home

All included in one price

All included in one price

Cleaning, insurance and utility costs are always included in the price you see. Allowing you to focus on your trip, not the electricity meter.

Flexible booking

Flexible booking

There's no Saturday-Saturday here. Go on a workation with your colleagues during the week or enjoy the weekend in scenic surroundings with your loved ones.

Handpicked holiday homes

Handpicked holiday homes

Our favourite thing is finding unique and personal holiday homes that you most likely won't find anywhere else.

All included in one price

All included in one price

Cleaning, insurance and utility costs are always included in the price you see. Allowing you to focus on your trip, not the electricity meter.

Flexible booking

Flexible booking

There's no Saturday-Saturday here. Go on a workation with your colleagues during the week or enjoy the weekend in scenic surroundings with your loved ones.

Handpicked holiday homes

Handpicked holiday homes

Our favourite thing is finding unique and personal holiday homes that you most likely won't find anywhere else.

Why rent out through Landfolk?

You will be in the best company with other handpicked holiday homes and you can share it flexibly and on fair terms.

No lock-in period

You decide when, to whom and how often you rent out.

Personal connection

Your guests treasure the holiday home life as much as you.

Fair fees and terms

Only 5% of your earnings go to Landfolk.

We are here for you

We create your holiday home profile, take care of the marketing and are always happy to answer your questions.

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